D2C Marketing

Service Description

The most daunting question I was asked when starting a business was 'Who are you?'. A more daunting question, I feel, is how does 'who you are' translate to your community for each stage in a customer journey? These sessions explore each stage in your customer journeys from the stages from acquisition to retention, and from reactivation and beyond. By the end of these sessions, you can expect to first map and refine your key customer segments, and then see clear and concise brand messaging at each customer touchpoint for each of these refined and defined consumer segments.